doubleclick.com
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Home Home Publishers Advertisers/Agencies Networks Insights Welcome to DoubleClick Supercharge ad performance Brand Activate initiative Publisher trends Now playing: Flixster on DFP Powering digital advertising globally DoubleClick is the ad technology foundation to create, transact, and manage digital advertising for the world's buyers, creators and sellers. Supercharge ad performance with DFP Optimization Learn how publishers can supercharge ad performance and increases the value of their inventory with DFP Optimization. Read the full article Making the web work better for brand marketers Learn about the Brand Activate initiative, an ongoing Google effort to make online measurement much more aligned and actionable for today’s brand marketers. Read the full article Display Business Trends: Publisher Edition We put some data behind some long-held assumptions, using metrics from Google publisher display platforms - and the results are in. Read the study Now playing: Flixster on upgraded DoubleClick for Publishers platform Learn how Flixster gained efficiency and agility with the upgrade to DoubleClick for Publishers. Read the study Publishers Total revenue management DoubleClick offers publishers a complete ad revenue engine, helping publishers streamline operations and capture the most value for every impression. Learn more Advertisers/Agencies Complete campaign workflow Advertisers and agencies strengthen and simplify even the most complex online campaigns using our digital ad management platform. Learn more Networks The global ad market DoubleClick Ad Exchange is a real-time digital ad marketplace that connects publishers with agencies, ad networks and third-party technology providers. Learn more Latest news Loading… From the DoubleClick Advertisers Blog and the DoubleClick Publishers Blog In the press New York Times: Google Remixes Old Campaigns, Adding a Dash of Digital Tools. Read more MediaPost: DoubleClick Metrics Give Publishers Trending Data. Read more Looking to grow your business? We can help. Deutsch – Deutschland English English – United Kingdom Español – España Français – France 中文 (中国) 日本語 – 日本 Google Privacy & Terms
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