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关于我们 ABOUT 作品展示 WORKS 我们的客户 CUSTOMERS 核心竞争力 COMPETENCIES 我们的观点 VIEWPOINT 联系我们 CONTACT 我们是一家专业从事商业设计十余年的广告公司,一直遵循“专业、专注”的工作准则,先后为数百家国内外众多一线品牌提供了专业的市场及品牌设计服务。 自1998年成立以来,公司的服务对象涉及快速消费品、高新科技、工业制造及医药卫生等十多个领域。我们为客户提供有价值的服务,同时坚信商业设计的价值应体现在为产品、为市场、为目标人群、为提升客户品牌价值所做的有效服务上,而绝不仅仅是设计公司孤芳自赏的艺术作品。 从客户的商业目的出发,为客户的品牌价值发展尽职尽责是我们永恒不变的目标。 As a professional advertising company engaged in commercial design for over a decade, we have always abide by the work guideline of “Professionalism and dedication”, and provided professional market and brand design services for hundreds of well-known brands at home and abroad. Since the establishment in 1998, service objects of the Company have involved more than ten areas including FMCG (Fast Moving Consumer Goods), hi-tech, industrial manufacturing, healthcare, etc. With the aim to provide valuable services for customers, we firmly believe that the value of commercial design shall be seen in its effectiveness in popularizing the product, winning market and targeted groups as well as promoting brand value for customers, instead of being solely narcissistic artworks of the design company. Starting from commercial purposes of our customers, we take the fulfilling of our responsibility in promoting and developing the brand value of customers as our everlasting goal. 创意及表现 Creativity and manifestation 在创意上我们讲求“先有策略,再到执行,创意与执行表现并重”的原则。创意需符合客户品牌需求,执行表现需超越客户想像。 In respect of creativity, we have been holding to the principle of “Strategy first, then implementation, and laying equal stress on both”, and our objective is to make our creativities satisfying brand requirements of customers, and enable implementation beyond customers’ imagination. 反应及服务 Response and services 注重反馈的快速与服务的细致是我们一直的工作准则。“比客户走得快一步,比客户所希望的多一点,注重细节,对所有客户一视同仁”。 We have been holding to the guideline of stressing rapid response and considerate services, specifically, “Make responses quicker than customers, do more than what is expected by customers while attach close attention to details and equally treating all customers”. 流程管理 Process management 所有团队完美的配合源于内部制度的完善。所有服务的质量保证源于流程管理到位。 Perfect coordination of all teams is based on completeness of internal systems, and quality guarantee of all services comes from earnest implementation of process management. 不喧宾夺主 No superseding 针对品牌个性,突出品牌特色,创意服务于产品,而不超越产品。 Distinguish brand uniqueness based on brand characteristic. The creativity shall serve for the product instead of superseding the product. 不默默无闻 No obscurity 针对不同客户需求,提供不同策略,绝不默默无闻、千篇一律。 Provide varied strategies according to requirements of different customers rather than obscurity and sameness. 不拖泥带水 No procrastination 诚信为本,信守诺言。强调快速反应的工作观念,为客户争取更多时间。 Be honest and faithful to promises. We emphasize the working concept of rapid response to win more time for our customers. 不做传声筒 No complete obedience 不以客户之所见为己见,以专业角度深入市场,研析品牌内涵,赋予品牌概念。 We shall not take ideas of customers as ours, instead, what we are supposed to do is to get an in-depth understanding of the m
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