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Skip to main contentLogin | ContactEnglishPortuguêsEspañolToggle navigationAboutMember CenterProgramsEventsEducation Research & Insights Case Studies Join the MMA Consumers have already embraced a cross-device world.The MMA’s new white paper helps marketers catch up. Read the Report The MMA, MRC and IAB releasedLocation-Based Advertising Measurement Guidelinesfor Public Comment. Download Guidelines & Provide Feedback Marketers Use of Location Insights is Expanding – a new MMA report reveals how location data enhances mobile marketing Read the Report What makes for a winningmobile marketing campaign? The MMA and Kantar Millward Brown joined forcesto release the 2016 Global Mobile Trends Report. Read the Report Ad Age Story Reveals Power of SMoX New Unilever Study UnderscoresHow the Smallest Screen Bolsters Sales Read Article Announcing theMarketing Attribution Think Tank MATT is a game-changing industry initiative from the MMAto lead and help rethink the world of measurement and attribution. Learn More India’s Mobile Ecosystem and Ad-Sizing Report Download Today! 6 new brand leaders join the MMA Global Board of Directors Read the release 10 industry leaders join the MMA North American Board of Directors Read the release Want to take your mobile marketing to the next level? Check out the MMA’s free webinar series, covering topics from mobile video to location-based marketing. Register Here Become a Member By helping Marketers do Mobile better, Everyone wins! Learn More Case Study Hub Your inspiration gateway.Creativity / Results / Strategy / Execution Learn More The Marketing Attribution Think Tank (MATT) To Lead and Rethink Marketing Attribution and Measurement Learn More SMoX Research Real world data on mobile’s impact on the Marketing Mix. Learn More Join our growing force of MMA Members View All MMA Members 2016 Global Mobile Trends Report Webinar Calendar Sign up for the monthly email digest. Programmatic Navigator Designed to help guide brand marketers in their selection of measurements and partners for mobile programmatic campaigns. 2016 Smarties Winners Gallery Subscribe to SmartBrief 2016 Location Data Study 2017 Global Events Calendar Marketers Guide to Messaging Native Effectiveness Member Directory Mobile Report Brazil About The MMA is the world’s leading global non-profit trade association comprised of more than 800 member companies, from nearly fifty countries around the world. MMA Member companies hail from every faction of the mobile media ecosystem. Our consortium includes brand marketers, agencies, enabling technologies, media companies and others. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement. Copyright © 2016 Mobile Marketing Association, Inc. All Rights Reserved.+ 1 646 257 4515 | [email protected] Contact Us | Privacy Policy | Site Map
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