usabilityresearch.net
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usabilityresearch.net Usability Research: The Critical User Feedback You Need Website and software designers need significant user input from prospects and customers outside of the organization. Properly administered usability research enables marketing and technical staff to effectively orient new and existing websites and applications to customer needs, preferences and behavior. Website usability research and user testing for PC and mobile applications can provide the answers to critical questions, including: - Are web pages and applications easy to understand? Do real users understand the point of each page or screen? How can this be improved? - Is navigation intuitive? Can real users accomplish basic tasks in a timely and efficient manner? How does this compare to competitive offerings? - What is difficult or confusing about their experience with the website or application? Where do they get lost? How can this be improved? - What do real users like most and least about your website or application? When compared to alternatives, which do they prefer? Why? Tom Beggs has conducted thousands of in-depth interviews, usability sessions, focus groups, and other studies for small design firms, agencies and internet start ups to AT&T, Siemens, and Microsoft. Examine the About Tom section to find out more about why Tom should be the moderator of choice for all of your usability testing. ABOUT TOM HOME INDUSTRIES SERVICES CONTACT US | Main | Contact |
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